Three pillars.
Everything we do.
Every piece of education, every resource, every conversation inside Heritage Clubs International lives under one of three pillars. They're not categories, they're a complete picture of what it takes to be great at this work.
Not just a membership.
A complete system.
Most organizations give you a directory and a conference. We give you a framework. Affinity, Travel, and Leadership work together, because great Group Leaders need to know their audience, know their product, and know themselves. Everything HCI builds lives under one of these three pillars.
Affinity, know your
audience.
Every Group Leader serves a specific community, and how you serve a bank travel club member is different from how you serve a lifelong learner at a museum, or a customer who chose your independent travel business. The Affinity pillar is where you get smarter about your audience, your program, and your craft.
Bank Club Directors, Independent Group Leaders, and Continuing Education/Nonprofit Group Leaders each have their own section in the Resources Hub, because the challenges you face are not the same, and generic advice doesn't cut it.
Go to Affinity Resources →Running their own group travel business, accounting, legal, marketing, operations, and growth.
Mission-driven resources for OLLI programs, museums, zoos, libraries, and institutions where travel extends the organization's purpose.
The people who get it. Open conversations, best practices shared freely, and a community that has your back.
HCI-curated destinations trending for the year, where your members want to go and why they want to go there now.
Featured content from our Preferred Tour Operators and Travel Partners, new itineraries, special offers, and what's selling.
The practical stuff, from across the network. Hotels worth knowing, attractions worth booking, logistics worth learning.
Deep dives into properties and attractions worth knowing, the ones your members will talk about long after they get home.
Travel, know your
product.
You can't sell what you don't know. The Travel pillar is where you get smarter about the destinations, suppliers, and experiences you're recommending to your members, and where the broader HCI network shares what's working.
Part curated by HCI, part contributed by our PTOs, Travel Partners, and members, this is a living, constantly updated look at the industry's best destinations, tips, and tools.
Go to Travel Resources →Leadership, invest in
yourself.
Great Group Leaders aren't just great trip planners. They're communicators, managers, motivators, and decision-makers. The Leadership pillar is where we invest in you as a person, on the road and in the office.
From monthly book club conversations to virtual trainings to one-on-one interviews with industry leaders, this is the pillar that makes the other two possible.
Go to Leadership Resources →
The pillars are the
framework.
The Resources Hub is where they come to life. Log in to access all the tools, recordings, spotlights, and education built for your pillar, updated regularly by HCI and the community.